Luxury agents gain world-wide visibility for listings and global networking opportunities through new international MLS
The Institute for Luxury Home Marketing (ILHM) has announced a marketing partnership with Proxio, the international MLS and global referral network designed to give international visibility to property listings and facilitate networking and referrals among real estate professionals around the world.
“Proxio will provide Institute members with an online platform for connecting to agents across the globe who want international exposure for their properties and who wish to create a network of agents for the sharing of referrals,” said Institute founder Laurie Moore-Moore. “When Proxio was launched this past spring at the SIMA trade show in Spain, we immediately knew this was a service our luxury home experts could profit from.”
According to Janet Case, founder and CEO of Proxio, the new network is based on the idea that the more high-trust relationships you have with agents outside your local marketplace, the more referral opportunities you create and the more referral income you will generate. The Proxio website is both a network of agents and a vehicle for the sharing of property information.
“We see numerous benefits for our members around the world,” says Institute President Waco Moore. “Our members will have a competitive advantage in listing presentations when they can talk about international listing exposure. The site automatically translates listings into seven languages, and through the thousands of agents already in the Proxio network in over 60 countries, our members will gain exposure to serious buyer prospects.”
“Increasing globalization means clients are buying everywhere—and any agent with a long-term intent to be successful in this new environment needs to reach beyond traditional borders to promote listings, attract foreign buyers, and satisfy clients who want to move to another country,” says Case. “We are delighted to help Institute members build referral networks—and trusted relationships—with other Institute members and with agents in other parts of the world. Through Proxio, agents have the ability to control who sees their property information, something which is important to many who work in the most expensive segment of the market where privacy is a concern and in markets where open listings are common.“
While Proxio participation is available to all real estate professionals, The Institute for Luxury Home Marketing (ILHM) has negotiated additional features for its members, who can utilize the expanded service at no cost.
About The Institute for Luxury Home Marketing (ILHM)
The Institute for Luxury Home Marketing exists to help real estate professionals around the world provide high quality service to buyers and sellers of luxury properties. Institute members complete special training to build expertise in the marketing of upscale homes and estates and those who meet performance standards may earn the prestigious Certified Luxury Home Marketing Specialist (CLHMS) designation. http://www.LuxuryHomeMarketing.com
About Proxio
Proxio, the international MLS and global referral network, internationalizes real estate professionals overnight with its culturally adapted, multilingual services. More than 2100 real estate offices in over 60 countries participate in Proxio. Proxio addresses the need for real estate agents all over the world to have better access to market information, greater global exposure, and a stronger value proposition for clients. More information at http://www.proxio.com.
Great marketing tools as our market is more global!
Posted by: Phillippa | March 15, 2009 at 04:31 PM